Inventology makes use of different inventors' stories to show to readers that inventions can come from anyone and anything. Kennedy's job is to parse who exactly comes up with inventions, how they do it, and, most importantly, how they were able to succeed. In order to truly show and not tell the secrets of inventology, Kennedy uses a narrative style of writing.
The stories of inventions are typically exciting because they are exactly that: stories. Our favorite inventions involve underdog heroes, who rise from humble beginnings to change the world or fantastical discoveries seemingly straight out of a sci-fi book. Kennedy understands the human desire to empathize with others and presents her various investors' storylines in a narrative style. The effect is to both keep readers interested, but also help them understand the lessons of inventology through inference. (The CPM method, if you will.)
This style of writing is effective at helping readers understand Kennedy's points, as well as for making an interesting reading experience.
No comments:
Post a Comment